TeamWater Campaign
(Description)
#TeamWater was a famous global campaign in which Water Aid and YouTuber Mr Beast, launched a petition online, inviting and joining forces with YouTubers and influencers for a good cause.
Credits to images below: Water Aid Foundation
Challenges & Objectives
/ Project Overview
Water Aid and Mr Beast team, had several B-rolls, all approved by the respective people in the videos and images. There were 10K of influencers involved.
/ Challenges
Continuing the brand identity of #TeamWater and Water Aid, to appeal to both young and mature audiences.
The campaign and videos were embargoed and had a deadline.
/ Objectives
Develop a visually unique and recognizable brand presence.
Create an engaging video and voice over, with a good script.
Enhance the brand’s storytelling through compelling visuals and motion design, to reach the desired goal of $40M in 1 month. (August 2025).
/ Final Outcome
The final product was a visually captivating and functionally efficient design that not only met but exceeded client expectations. We created the script, the voice-over and edited the YouTube and Social Media videos, plus the posts shared in all channels, for several different YouTubers and influencers. Spoiler alert: We got $41M till the 31st of August 2025.
Mission accomplished!